jwc logo


The New Neutral

The New Neutral

Forget fading into the background, eco paint specialists Victory Colours have handpicked a collection of subtle shades that will never go out of fashion.

Classic Creams brings together five hues from Victory Colours’ established collection of sustainable paints to show how even the most ethereal colours can make an impact when it comes to interior design.

Victoria Yardley, Managing Director of Victory Colours, said: “Unlike some colour trends that have been and gone, cream is a cornerstone of timeless design. It is incredibly versatile and can create a feeling of both light and space.

“And while it might not be the boldest shade, it has a really transformative effect which can be incredibly powerful.”

Unlike white paint, cream injects a touch of warmth when used in interiors, aiding comfort and relaxation and creating an inviting space. What’s more, it’s the perfect backdrop around which to build the rest of your interior scheme, allowing accessories to shine.

Victory Colours’ Classic Creams Collection features 1969 No.69, which offers a touch of pink, while Madge No. 8 is a deeper cream with earthy hints of taupe.

Tumbledown No.6 is a pale cream – the new go-to for interior designers – which complements metallic finishes. The pale yellow, with a very subtle hint of pink, of Cockleshell No.3 envelopes interior spaces with warmth, while Pearl Catcher No.5 is a gorgeous off-white with real creamy tones.

Victoria added: “Whatever the property or interior scheme, cream is one of the few colours that will work in all settings. Homeowners who want a fresh new look for summer won’t go wrong with one of these shades.”

Victory Colours’ Classic Creams Collection is available now from Victory Colours, priced at £44.95 for 2.5-litres of matt emulsion.


0161 696 6949


The ClassRooms
Stanley Square
Sale, M33 7ZZ