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John Warburton2023-11-28T13:26:10+00:00

Trend Insight: Dark Academia

By John Warburton|2023-11-28T13:26:10+00:00November 28th, 2023|

Dark Academia is a design trend that has gained popularity in recent years, drawing inspiration from classic literature, traditional academic aesthetics, and a touch of gothic elements. This style emerged from the broader "academia" [...]

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Dark Academia is a design trend that has gained po

Dark Academia is a design trend that has gained popularity in recent years, drawing inspiration from classic literature, traditional academic aesthetics, and a touch of gothic elements. This style emerged from the broader “academia” aesthetic, which romanticizes education and learning, often depicted in films and literature set in prestigious universities and old libraries - such as “Dead Poets Society” and “The Secret History” by Donna Tartt. The trend also draws inspiration from classical architecture, literature, and traditional academic environments.

Link to full post in bio #darkacademia #darkacademiaaesthetic #darkacademiavibes #darkacademiadecor #darkacademiamoodboard #interiortrends #interiortrends2023 #interiortrend

As we move into 2024, we predict that mindful mini

As we move into 2024, we predict that mindful minimalism will become a defining trend in interior design. It’s a movement that is both aesthetically pleasing and deeply meaningful, aligning with our growing desire for simplicity, sustainability, and mindful living.

But that’s not to say that maximalism isn’t also going to be a thing. Watch this space. Link to blog in bio.

#minimalist #minimalism #minimalstyle #mindfulminimalism #mindfulminimalist

Pantone CoTY 2024 will be Sage Green – according

Pantone CoTY 2024 will be Sage Green – according to AI.
The Pantone Color of The Year for 2024 is most likely to be a shade of Sage Green – according to up-to-the-minute analysis by AI.
Gender neutrality, warmth, versatility and a link to nature will be key factors in deciding the shade, usually announced at the start of December.
The research was carried out by homes & interiors PR specialists jwc, in conjunction with Google’s AI bot Bard, which uses real-time data to make decisions.
jwc founder John Warburton, said: “The results were mind-boggling.
“We asked Bard to give 100 predictions for the CoTY 2024, along with the reasons for choosing.
“We collated the data and green shades were in the majority by quite a margin – just over 29% of the total result.
“These were closely followed by shades of blue, browns, pinks and orange, with red and yellow appearing the least favourites.
“We can’t say for sure what the colour is going to be, but what is really interesting is that the AI has identified three particular values as having the strongest bearing on what it things will influence Pantone’s choice.”
These key elements are:
• Gender-neutral colours
• Versatile colours: A
• Natural colours:
John added: “We then asked Bard which two shades were most likely to be chosen, to which it responded with Sage Green and Cobalt Blue.”
The AI favoured Sage Green, for being a: “calming and restorative colour, associated with nature and the outdoors. It is also a versatile colour that can be used in a variety of settings, from homes and offices to fashion and beauty.”
Cobalt Blue, it said is a: “Bold and eye-catching colour that is both sophisticated and versatile. It is a colour that can be used to make a statement, but it can also be used to create a sense of calm and tranquillity.”

We are looking for #gardenblogger #gardenbloggers

We are looking for #gardenblogger #gardenbloggers or people with stunning gardens to receive a stunning potting shed with an RRP of £1,200.

Ideally you are midlands based - or within and hour of Worcester. We’d like to do photography as well.

If that’s you please complete the form: bit.ly/jwc-forest

Link in bio also

#gardeninspiration #gardendesign #pottingshed #bloggerrequest

We’ve just finished counting cuttings for @jan.c

Our latest trend insight looks at Boho Gardens - a

Our latest trend insight looks at Boho Gardens - a term which is seeing massive amounts of interst on pinterest (see the graph) and the hashtg #bohogarden being used over 26,000 times on Insta.

So what is it. Where did it come from? And is it here to stay?
Link in bio

You might not have heard of Cosy Maximalism but ac

You might not have heard of Cosy Maximalism but according to Pinterest Data it’s one of the fastest emerging trends of the moment.

If you have products which fit into this trend - we’re talking layers, vases, cushions, textures, rich colours and busy, busy design – we suggest you update your meta keywords, update your @pressloft keywords if you use the platform and update the product descriptions on your website to include it. Perhaps create a Cosy Maximalist collection on your webstore too.

To read more about this emerging trend see our blog – link in bio.

#interiortrends #interiortrends2023 #interiortrend #cozy #cozyhome #cosy #maximalist #maximalisthome #maximalistdecor #maximaliststyle #maximalistdesign

🛀🛀Here's a trend we've seen popping up a lot

🛀🛀Here's a trend we've seen popping up a lot recently. 🛀🛀

We've looked at data from Google, Pinterest and Instagram, and awareness of spa-bathrooms, or spathrooms, is definitely on the increase.

With the cost-of-living crisis in a post-pandemic world, people are treasuring their home spaces and their mental well-being. Spathroom taps into both of these key aspects of modern life. More on the blog.

#spathroom #interiortrends #interiortrends2023 #interiortrend #spa #spabathroom #spabathrooms #spabaths #spabath

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