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Beyond fake followers – the new problems facing marketeers

The influencer industry is booming. In terms of the marketing zeitgeist, it’s where [...]

By John Warburton|2021-01-08T11:24:06+00:00February 19th, 2019|Blog, Lifestyle PR, PR, Product PR, Social Media|0 Comments

interiors pr hooks for February

Wallets are still tight post-Christmas but customers begin to start spending again. Two [...]

By John Warburton|2021-01-08T11:24:07+00:00January 30th, 2019|Interiors PR, PR Hooks, Product PR, Social Media|0 Comments

How do I make Instagram posts shoppable

WANT to sell your products direct to customers through Instagram, but don’t have [...]

By Samantha Massey|2021-01-08T11:24:07+00:00January 8th, 2019|instagram marketing, Interiors PR, Social Media|0 Comments

How to win at Instagram

It’s not just big brands with massive marketing budgets that reign supreme in [...]

By Samantha Massey|2021-01-08T11:24:10+00:00November 30th, 2018|Digital marketing, instagram marketing, Interiors PR, Lifestyle PR, Social Media|0 Comments

30 of the most influential homes & interiors journalists on Twitter

Yes, we know that Instagram is where it is at for homes & [...]

By Samantha Massey|2021-01-08T11:24:11+00:00November 8th, 2018|Interiors PR, Lifestyle PR, Social Media|0 Comments

New infographic!

Here's an infographic we've created for The Pet Show press kit. Feel free [...]

By John Warburton|2021-01-08T11:25:01+00:00July 29th, 2014|Blog, PR, Social Media, Uncategorized|0 Comments

B2B Social Media

B2B Marketing magazine have just released an infographic which looks at the role [...]

By John Warburton|2019-10-21T08:57:15+00:00April 16th, 2014|Blog, Social Media, Uncategorized|0 Comments

What is PR?

What is PR? A man yesterday. So, er… what do you [...]

By John Warburton|2021-01-08T11:25:02+00:00January 28th, 2014|Blog, PR, Press Release Examples, Social Media|0 Comments

Online PR – Why You’d Be Silly Not To.

Online PR isn't about this. Are you one of those folks [...]

By John Warburton|2021-01-08T11:25:02+00:00March 25th, 2013|Blog, PR, Press Release Examples, Social Media, Uncategorized|0 Comments

North West Newspapers and Magazines

Just for reference, here is a list of current consumer North West newspapers [...]

By John Warburton|2021-01-08T11:25:03+00:00February 15th, 2013|Blog, PR, Social Media, Uncategorized|0 Comments

Latest News

John Warburton2023-06-14T13:26:08+00:00

Trend Insight – Boho Garden Design

By John Warburton|2023-06-14T13:26:08+00:00April 17th, 2023|

Boho Garden Design We are seeing a massive surge in interest right now for garden design, most specifically this year for Boho Garden Design. So what is a Boho Garden? How do you create a [...]

jwcpr

We are looking for #gardenblogger #gardenbloggers

We are looking for #gardenblogger #gardenbloggers or people with stunning gardens to receive a stunning potting shed with an RRP of £1,200.

Ideally you are midlands based - or within and hour of Worcester. We’d like to do photography as well.

If that’s you please complete the form: bit.ly/jwc-forest

Link in bio also

#gardeninspiration #gardendesign #pottingshed #bloggerrequest

We’ve just finished counting cuttings for @jan.c

Our latest trend insight looks at Boho Gardens - a

Our latest trend insight looks at Boho Gardens - a term which is seeing massive amounts of interst on pinterest (see the graph) and the hashtg #bohogarden being used over 26,000 times on Insta.

So what is it. Where did it come from? And is it here to stay?
Link in bio

You might not have heard of Cosy Maximalism but ac

You might not have heard of Cosy Maximalism but according to Pinterest Data it’s one of the fastest emerging trends of the moment.

If you have products which fit into this trend - we’re talking layers, vases, cushions, textures, rich colours and busy, busy design – we suggest you update your meta keywords, update your @pressloft keywords if you use the platform and update the product descriptions on your website to include it. Perhaps create a Cosy Maximalist collection on your webstore too.

To read more about this emerging trend see our blog – link in bio.

#interiortrends #interiortrends2023 #interiortrend #cozy #cozyhome #cosy #maximalist #maximalisthome #maximalistdecor #maximaliststyle #maximalistdesign

🛀🛀Here's a trend we've seen popping up a lot

🛀🛀Here's a trend we've seen popping up a lot recently. 🛀🛀

We've looked at data from Google, Pinterest and Instagram, and awareness of spa-bathrooms, or spathrooms, is definitely on the increase.

With the cost-of-living crisis in a post-pandemic world, people are treasuring their home spaces and their mental well-being. Spathroom taps into both of these key aspects of modern life. More on the blog.

#spathroom #interiortrends #interiortrends2023 #interiortrend #spa #spabathroom #spabathrooms #spabaths #spabath

Recently we helped bring clients @ohpopsi, Woodpe

Recently we helped bring clients @ohpopsi, Woodpecker Flooring & Coldharbour Lights together to work with on the interiors photoshoot for two new ranges Ichika and Abstract.

The shoot was orchestrated and styled by Ohpopsi Creative Director Zoe Eaton. And we’re pretty sure you’ll agree the images are absolutely stunning.

Woodpecker provided a range of gorgeous flooring, while Coldharbour Lights provided one of their handmade Gloria lampshades in Flamingo Pink for the shoot.

Woodpecker provided wooden flooring from two of their collections: Harlech White Oiled Oak and Brecon Whisper Oak.

In return Ohpopsi shared photography for Woodpecker and Coldharbour Lights to use in their marketing and PR, the brands promoted each other on their socials and all products were returned intact.

Photography as we all know commands a large percentage of a marketing/PR budget. By bringing our clients together in this way not only cuts costs, but creates relationships.

Now that is a win-win. Actually, in this case it’s a win-win-win.

But who’s counting.

#interiordesign #interiorstyling #interior #interiorphotography #interiorphotographer #interiorphoto #interiorphotos #interiorphotoshoot #interiorphotography #interiorphotographers

Trend Insight - Biophilic Design Our latest trend

Trend Insight - Biophilic Design
Our latest trend insight looks into biophilia. Its history and how to use it. We've been writing about it since 2016. But it's popularity - according to Google data - has doubled in the last six years.
We take a little look at why.

Link to blog in bio.

#interiortrends2023 #interiortrends #interiortrend #biophilia #biophilic #biophilicdesign #biophillia #biophiliadesign #biophillicdesign #biophilicdesigner #biophilicinteriors

Thanks @thefurnitureshows it’s been a great coup

Thanks @thefurnitureshows it’s been a great couple of days.

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