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Flower Power – Porcelain Superstore bring the outside in with new Meadow Collection

Flower Power – Porcelain Superstore bring the outside in with new Meadow Collection

Independent tile specialists Porcelain Superstore have launched a new wall tile collection inspired by the delicate floral and fauna that emerge in the summer months.

But unlike their real-life counterparts, these florals require minimal upkeep.

The Meadow Collection is a new vintage-esque ceramic tile range available in two finishes. Meadow Décor features beautiful flowers in a muted palette of greens, pinks and peaches. Its neutral equivalent Meadow White is a crackle-effect tile which ensures the colour and pattern of its Décor counterpart truly pop.

Abbas Youssefi, Director of Porcelain Superstore, said: “With its delicate painted feel and subtle colour scheme, you would be forgiven for thinking Meadow is a collection that will drift into the background.

“That is simply not the case. Meadow Décor bursts from the walls and delivers a vibrant punch of floral cheer, while Meadow White with its distressed edge and textured finish will instantly draw the eye.”

As well as delivering on the aesthetic front, the Meadow Collection is also a winner when it comes to function too.

It can be used in all areas of the home, from the bathroom and kitchen to the fire surround too.

Abbas added: “Florals are really having a moment in interiors right now, but there are plenty of ways to achieve it without having to worry about the upkeep and maintenance of real bouquets.

“The Meadow Collection allows homeowners to inject a little bit of biophilia in those areas of the home which often have a more functional feel.”

Meadow Décor and Meadow White are both available now from Porcelain Superstore, with prices from £48.28 per m2.

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John Warburton is the founder of award-winning interiors PR agency jwc. His creative guidance and insider view of the media has enabled jwc to secure huge exposure across print, broadcast and digital for their clients. His background includes BBC and NewsCorp.

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