Naken
A recent campaign for Naken.co.uk saw 51 backlinks including the likes of: Independent.co.uk (DA94) Stylist.co.uk (DA83) MSN (DA94) British GQ (DA83) as well as over 350 pieces of media coverage in the likes of Ideal Home, The Mail on Sunday & Good Housekeeping.
Those 51 backlinks break down like so:
- 11 links “excellent” DA80+
- 16 links “very good” DA60 to DA80
- 18 links “good” DA30 to DA60
- 6 links “fair” <DA30
In addition to the backlinks, we secured 414 pieces of coverage in key homes and interiors magazines and websites
- Naken products were liked, shared or pinned over 4,000 times on social media
- We put Naken products in front of 14.2 million potential customers
- To do the same through Facebook would cost £204,480*
- To do the same through Instagram would cost £125,386**
*Facebook CPM (cost per thousand impressions) average £14.40 according to research by RevealBot. This is for impressions only. Not clicks.
**Instagram CPM (cost per thousand impressions) average £8.83 according to research by RevealBot. This is for impressions only. Not clicks.