jwc is an award-winning interiors, retail and lifestyle PR agency based in Manchester. We use effective PR and social media campaigns to place our consumer and trade clients in all the right magazines, newspapers, tv shows, blogs and websites. We get great results because we work with brands we like and we love what we do.

Our client roster is as exciting as it is diverse – from innovative tech companies based in Canary Wharf, to organic paint companies in the Lune Valley.

We’re pleased to say that every single one of our clients, to date, has approached us to work with them – which is a fantastic endorsement of the calibre of our work. And our longest retained client has been with us from the start.


Home and Interiors

Kitchen, bedroom, bathrooms, mancaves, lounges and gardens. Read more… 


Consumer Finance

If you have a product or service which saves people money, this is for you. Read more… 



We have spent 100s of hours compiling what we think is the most comprehensive database of print and online opportunities. Read more… 



Product launches, roadshows, awards ceremonies, blogger meet-ups, big or small we deliver. Read more…


RT @LucindaCroft: Love, this magical musical merry-go-round. So special if little one is on Santa's 'nice' list! pic.twitter.com/j7NmhlZPBf

About 7 hours ago from jwc's Twitter via Hootsuite

What we do

We create effective PR campaigns.

We stand side-by-side to help our clients grow and communicate their brand and reputation to consumers and influencers. We do this through a heady mix of smart-thinking, cutting-edge analytics and good old-fashioned hard work.

We target key magazines, newspapers, digital and broadcast media as well as influential online publications, which bring the added benefit of high authority backlinks to your site.

But before we do anything, before we even start… we listen and we get to understand your business, your goals and your needs.

Case Studies

Digital & Social

As sales of print continue to decline traditional outlets are shifting their content online to highly optimised websites. Which is great news, because as well as helping us to reach your key audience in print and online, these sites are fantastic for backlinks.

Social media
Our traditional PR campaigns are matched with carefully planned social media strategies to help our clients reach a wider audience than ever, whether consumers, potential business partners, key bloggers or influential online journalists.

Blogger Outreach:
We have a database of over 7,000 UK bloggers. Each graded on a scale from 0 to 99, depending on their level of influence across traditional and social media. This rating is worked out using over 40 data points.

jwc regularly deal with online editors of high profile news sites such as Mail Online, guardian.co.uk and Huffington Post.



ECOS Organic Paintsjwc have exceeded all our expectations. Our original goal was to get Ecos into all the leading homes and interiors publications alongside established brand leaders – not only have they done this but they have also secured coverage on television and in national newspapers.
What’s more, the team are easy to work with and nothing is ever too much trouble.

Ian West, Founder, Ecos Organic Paints, www.ecospaints.com


test_feetzWe could not have asked for more as jwc did everything possible to ensure our product and brand got placed in as many of the right publications as possible, from local newspapers and magazines to national publications with features in The Sunday Times, The Guardian and The Mirror.
I would recommend John and his team to anyone looking for an exciting and painless experience with PR.

I look forward to working with them in the future to build our brand and business further.

Mark Cooke, founder, www.feetz.co.uk


test_dealsJohn worked on the launch of d3als.co.uk, a UK daily deal aggregation site for me. He is without doubt an expert in the PR minefield and he successfully managed to get d3als.co.uk great coverage in the national and regional newspapers, along with some influential magazines – exactly what we were looking for. Anyone who is looking for a PR expert – John is your only man.

Daire McCarthy, founder, www.D3als.co.uk


test_concertjwc are a pleasure to work with, their fresh ideas and knowledge of the media have helped us grow our brand awareness within specific vertical sectors.

Neil Hollands, MD, Concert Networks.


test_vo2jwc were recommended to us by a fellow business associate and we are incredibly pleased with the coverage they have gained for our crowdfunding bid. I wouldn’t hesitate to recommend them to anyone else looking for professional and painless PR services.

Matt Tomkin, MD, VO2 Sportswear.


test_quarterProbably the best PR professional we have ever worked with.

Michael Parker, founder, www.AQuarterOf.co.uk

RT @LucindaCroft: Love, this magical musical merry-go-round. So special if little one is on Santa's 'nice' list! pic.twitter.com/j7NmhlZPBf

About 7 hours ago from jwc's Twitter via Hootsuite

jwc Blog

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Contact Us


0161 381 0185

Floor 3 Maclaren House
Lancastrian Business Centre
Old Trafford
M32 0FP