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jwc sews up deal with Curtain Express, Montgomery and Tru Living

SPECIALIST homes and interiors marketing agency, jwc, has added the UK’s largest soft [...]

By | July 8th, 2019|Blog, Interiors PR, News, PR, Uncategorized|0 Comments

Media databases – how they work, what they cost and do you need one?

You have a great product and you want to tell the world about [...]

By | May 13th, 2019|B2B PR, Interiors PR, Low Budget PR, PR|0 Comments

1,329 ways to secure powerful free media coverage for your brand

According to the media database Cision, there are, currently, 1,329 journalists in the [...]

Boilerplate – what is it and does my firm need one?

PR is full of jargon; AVE (advertising value equivalent); holding statement (a pre-prepared [...]

How to get journalists to write about your business

IT’S no secret that journalists are facing difficult times, with the number of [...]

By | April 1st, 2019|B2B PR, Business tips, PR|0 Comments

Lifestyle and cut-out images – how to double your chances of media coverage

Whatever your product, from candles to cake toppers, creating cut-out and lifestyle versions [...]

By | March 21st, 2019|Interiors PR, Low Budget PR, PR, Product PR|0 Comments

Your March PR hooks for the homes & interiors press

With longer days and – fingers crossed – better weather, consumers have a [...]

By | February 25th, 2019|Interiors PR, Lifestyle PR, PR, PR Hooks, Product PR|0 Comments

Beyond fake followers – the new problems facing marketeers

The influencer industry is booming. In terms of the marketing zeitgeist, it’s where [...]

By | February 19th, 2019|Blog, Lifestyle PR, PR, Product PR, Social Media|0 Comments

11 super simple B2B news stories you can write yourself

Bored of seeing your competitors lauded in the media time and again? Well, [...]

By | February 18th, 2019|B2B PR, Business tips, Low Budget PR, PR|0 Comments

The £2.3m Press Release (that never went to the press)

Stewardson Developments are an environmentally aware property developer who brought in jwc to [...]

By | January 17th, 2019|B2B PR, Business tips, case studies, Low Budget PR, PR|0 Comments