Your August PR Hooks

By | August 5th, 2019|Categories: Blog, Interiors PR, Lifestyle PR, PR, PR Hooks, Product PR|

The weather outside is delightful, but the fireworks are oh so frightful... well, they will be unless you start promoting your Bonfire Night-related stories now. Find out [...]

jwc sews up deal with Curtain Express, Montgomery and Tru Living

By | July 8th, 2019|Categories: Blog, Interiors PR, News, PR, Uncategorized|

SPECIALIST homes and interiors marketing agency, jwc, has added the UK’s largest soft furnishing manufacturer Ena Shaw to its client roster. The award-winning agency, which is based [...]

Your July PR Hooks

By | June 28th, 2019|Categories: Interiors PR, Lifestyle PR, PR Hooks|

Prepare yourself, sit down, take a seat. I am writing this on the hottest day of the year so far, but believe it or not NOW is [...]

Your June PR Hooks

By | May 20th, 2019|Categories: Interiors PR, Lifestyle PR, PR Hooks|

Is it June already? Noooo.... how can it be. Where is the year going? Don't stress though. Not yet (save it for next month when you need [...]

Media databases – how they work, what they cost and do you need one?

By | May 13th, 2019|Categories: B2B PR, Interiors PR, Low Budget PR, PR|

You have a great product and you want to tell the world about it. Social media is an amazing tool. So too is advertising. But if you [...]

The Seven Secrets of Homes and Interiors PR

By | April 29th, 2019|Categories: Blog, Interiors PR, Lifestyle PR|

You may have heard it said that there are only seven types of story in the world. And that every story we read or every film we [...]

Your May PR Hooks

By | April 25th, 2019|Categories: Interiors PR, PR Hooks|

Another month, another host of PR opps... especially if you're promoting anything related to the world's favourite Sci-Fi film franchise (Star Wars in case you're wondering). And [...]

1,329 ways to secure powerful free media coverage for your brand

By | April 8th, 2019|Categories: Interiors PR, Lifestyle PR, Low Budget PR, PR, Product PR, Uncategorized|

According to the media database Cision, there are, currently, 1,329 journalists in the UK alone, who in some way or other, write about homes and interiors brands. [...]

Boilerplate – what is it and does my firm need one?

By | April 1st, 2019|Categories: B2B PR, Business tips, PR, Press Release Examples, Uncategorized|

PR is full of jargon; AVE (advertising value equivalent); holding statement (a pre-prepared statement in readiness for being approached by the media about an issue) and owned [...]

How to get journalists to write about your business

By | April 1st, 2019|Categories: B2B PR, Business tips, PR|

IT’S no secret that journalists are facing difficult times, with the number of staffers down considerably compared to the newsrooms of old. And while this is terrible [...]

Why You Should Connect with Stylists

By | March 25th, 2019|Categories: Interiors PR, Lifestyle PR, Product PR, Stylists|

WANT to get your products splashed across the pages of beautiful glossy magazines and influential websites without paying a penny? “How” I hear you cry; witchcraft? Sorcery? [...]

Lifestyle and cut-out images – how to double your chances of media coverage

By | March 21st, 2019|Categories: Interiors PR, Low Budget PR, PR, Product PR|

Whatever your product, from candles to cake toppers, creating cut-out and lifestyle versions of your product images effectively doubles you chance of getting your items used in [...]

Homes, interiors and gift PR – what you should be pitching in April

By | March 19th, 2019|Categories: Interiors PR, Lifestyle PR, Low Budget PR, PR Hooks|

What terms are journalists searching for right now? And what kind of products should you be pitching in the coming months? Use our free PR hooks calendar [...]

Upcoming key dates for PR activity

By | March 1st, 2019|Categories: B2B PR, Business tips|

A carefully considered selection of upcoming "National Days". Some great. Some a bit daft. Some may be of use. March 1 - Employee Appreciation Day. What are you [...]

The most cost-effective product PR solution for homes, interiors and gift brands.

By | February 27th, 2019|Categories: Interiors PR, Low Budget PR, Uncategorized|Tags: , |

We know there are some amazing homes, interiors and gift businesses out there, who don’t have the budget to hire a specialist PR agency or the time [...]

Your March PR hooks for the homes & interiors press

By | February 25th, 2019|Categories: Interiors PR, Lifestyle PR, PR, PR Hooks, Product PR|

With longer days and – fingers crossed – better weather, consumers have a spring in their step this month meaning they are more likely to loosen their [...]

Beyond fake followers – the new problems facing marketeers

By | February 19th, 2019|Categories: Blog, Lifestyle PR, PR, Product PR, Social Media|

The influencer industry is booming. In terms of the marketing zeitgeist, it’s where the money is. Literally. Over the past 36 months, we have seen the sector [...]

11 super simple B2B news stories you can write yourself

By | February 18th, 2019|Categories: B2B PR, Business tips, Low Budget PR, PR|

Bored of seeing your competitors lauded in the media time and again? Well, here are 11 very simple story ideas guaranteed to land you coverage in your [...]

interiors pr hooks for February

By | January 30th, 2019|Categories: Interiors PR, PR Hooks, Product PR, Social Media|

Wallets are still tight post-Christmas but customers begin to start spending again. Two major gifting occasions are closing in - Valentines and Mother's Day, with women typically [...]

The £2.3m Press Release (that never went to the press)

By | January 17th, 2019|Categories: B2B PR, Business tips, case studies, Low Budget PR, PR|

Stewardson Developments are an environmentally aware property developer who brought in jwc to cement their reputation as innovators and thought leaders ahead of a £2.3million funding bid [...]

Press Release Template – download a working example

By | January 16th, 2019|Categories: B2B PR, Business tips|

A tried and tested press release template for you Have you some company news you want to send to the media in a press release? Not quite [...]

What is lifestyle PR?

By | January 9th, 2019|Categories: Blog, Interiors PR, Lifestyle PR, PR, Product PR|

          Lifestyle PR What is lifestyle PR – from glossy mags to micro influencers. Where do you start? In very simple terms, lifestyle [...]

How do I make Instagram posts shoppable

By | January 8th, 2019|Categories: instagram marketing, Interiors PR, Social Media|

WANT to sell your products direct to customers through Instagram, but don’t have the 10,000 followers required to enable the ‘Swipe Up’ function? Want no more, for [...]

Your January PR Hooks for homes & interiors PR

By | January 8th, 2019|Categories: Interiors PR, PR Hooks|

Happy new year!!! Why not make a resolution to absolutely smash media coverage for your brand this year? Here's a great way to start - with our [...]

Living Coral – Pantone Colour of The Year 2019

By | December 6th, 2018|Categories: Colour of the year, Interiors PR|

Pantone Colour of the Year - Living Coral - PR and marketing Checklist… Pantone have revealed their colour of the year and it is Living Coral As [...]

PR hooks you need to be looking at now

By | November 30th, 2018|Categories: Design, Interiors PR, Lifestyle PR|

Christmas madness will soon be over. Pantone Colour of The Year will soon be announced. To make sure you don't fall behind with your PR and marketing [...]

How to win at Instagram

By | November 30th, 2018|Categories: Digital marketing, instagram marketing, Interiors PR, Lifestyle PR, Social Media|

It’s not just big brands with massive marketing budgets that reign supreme in the Instagram Hall of Fame – although Lego, Tesla and Airbnb are totally nailing [...]

How I helped to rescue Laurence’s Magical Journey

By | November 29th, 2018|Categories: B2B PR, Business tips, Crisis PR, Lifestyle PR|

“Elves were smoking, Father Christmas was drunk, reindeer were biting children and one of Santa’s little helpers told a visitor to have a s*** Christmas.” Once upon [...]

Ten of the most powerful online UK Media writing about SMEs and offering backlinks

By | November 28th, 2018|Categories: B2B PR, Business tips|

There are a lot of reasons why you might want to place editorial in high profile business media: to drive traffic to your site, to show authority [...]

Ten Stylists You Should Be Following on Instagram

By | November 26th, 2018|Categories: Interiors PR, Lifestyle PR, Low Budget PR, PR|

Stylists are to homes and interiors media as elves are to Christmas. Okay, that’s a terrible analogy, but it kind of makes the point. You don’t see [...]

Best PR Agency in Altrincham

By | November 20th, 2018|Categories: B2B PR, Blog, Interiors PR, Lifestyle PR, News|

We have never really been ones to chase awards, but, as Alan Partridge might say, when they come knocking we are more than happy to let them [...]

PR Hooks for November December – homes & interiors

By | November 12th, 2018|Categories: Design, Interiors PR, Lifestyle PR|

We are hitting that final burst of activity on the way to Christmas. But in terms of what you need to be pitching this month, you have [...]

30 of the most influential homes & interiors journalists on Twitter

By | November 8th, 2018|Categories: Interiors PR, Lifestyle PR, Social Media|

Yes, we know that Instagram is where it is at for homes & interiors, but for us Twitter remains the best platform for actually nurturing relationships. It’s [...]

Top 20 Journalists on Twitter Who Write about SMEs

By | November 8th, 2018|Categories: B2B PR, Business tips|

Isn't it great when someone gives you a word of mouth referral, recommending your business to one of their friends.  How brilliant would it be if someone could [...]

How PR Helps The Sales Process

By | October 19th, 2018|Categories: B2B PR|

PR is the most powerful communication tool any business can use. Used correctly, it can build solid reputations, creating familiarity and trust for a brand, delivering increased [...]

How Farrow & Ball lead the way in Interiors PR – and how you can too

By | October 9th, 2018|Categories: case studies, Interiors PR, Lifestyle PR, Low Budget PR|Tags: , , , |

Who does Farrow & Ball's PR? Is a question we get asked a lot. Because they are probably one of the most ubiquitous brands in the sector. [...]

norma&dorothy Lavender Botanical Lookbook

By | September 3rd, 2018|Categories: Blog, Lifestyle PR, Wedding product PR|

We are pleased to reveal the lookbook for luxury wedding stationers norma&dorothy's new Lavender Botanical collection. If you are a journalist or a blogger and would like [...]

jwc continues to thrive with double signing

By | April 26th, 2018|Categories: Lifestyle PR, News, Product PR|

LIFESTYLE PR agency jwc is celebrating after a double client win. New clients joining the Altrincham-based pr agency are book publishers Chapterful and luxury stationers norma&dorothy. jwc [...]

Product Placement for homes & interiors brands – what is it and how do you do it?

By | April 17th, 2018|Categories: Design, Interiors PR, Lifestyle PR, PR, Uncategorized|

Product placement, in a nutshell, is about getting your products in front of the buying public. It's about growing brand awareness and trust - by having your [...]

Low Budget PR, Big Budget Results – Media Launch of Cycle Retreats

By | March 6th, 2018|Categories: case studies, Low Budget PR, PR|

How a low-budget PR campaign became a national TV show and delivered six months of business in just three days. Back in early 2017 we designed and [...]

Lunchtime musings from Altrincham PR agency jwc January 12, 2018

By | January 12th, 2018|Categories: Blog, Weekly round-up|

Sam says… First full week back in the office since the Christmas/New Year festivities and some things never change. It’s still far too cold for my liking [...]

Lunchtime musings from Altrincham PR agency jwc December 8

By | December 8th, 2017|Categories: Uncategorized|

Sam says… When it comes to office snacks, John and I are pretty good. Or at least we try to be. Which is why today’s snack of [...]

Lunchtime musings from Altrincham PR agency jwc November 24

By | November 24th, 2017|Categories: Uncategorized|

Sam says: A new study this week revealed people who put their Christmas decorations up in November are happier and generally more excited about life than those [...]

Lunchtime musings from Altrincham PR agency jwc November 17

By | November 17th, 2017|Categories: Uncategorized|

Sam says… I love local newspaper headlines. I really do. Some call it a hobby, others call it weird. I don’t care, I love them. And this [...]

Lunchtime musings from Altrincham PR agency, week ending November 3

By | November 3rd, 2017|Categories: Uncategorized|

Sam says: I loved school. So much so I didn’t miss a single day of high school (something my Top Trump-style business cards proudly boasts). I was [...]

Lunchtime musings from Altrincham PR agency jwc October 27

By | October 30th, 2017|Categories: Uncategorized|Tags: , , , , |

Sam says: As a champion of all things interiors, you’d think our office would be reminiscent of Miranda Priestly’s office in The Devil Wears Prada. And in [...]

Lunchtime musings from Altrincham PR agency jwc September 22

By | September 22nd, 2017|Categories: Weekly round-up|

Sam says… It’s good job I love Christmas. I don’t think there’s been a single job I’ve done this week that hasn’t involved the C-word; from keeping [...]

Lunchtime musings from Altrincham PR agency jwc September 15

By | September 14th, 2017|Categories: Weekly round-up|

Sam's lunchbox yesterday Sam says... There are some marvellous tools available to us PRs and one of my favourites is Press Loft. It’s an online [...]

Lunchtime musings from Altrincham PR agency jwc September 8

By | September 14th, 2017|Categories: Weekly round-up|

John Says… I’ve got a new bike. You probably don’t care. But … I’ve got a new bike! “What is it?” Well, thanks for asking. It’s a [...]

Lunchtime musings – from Altrincham PR agency, jwc – by John and Sam (Sept 1)

By | September 14th, 2017|Categories: Weekly round-up|

John says… This week I have become besotted with Facebook pages. Especially the ‘Buy, Sell, Swap’ pages. I don['t know why I am so fascinated by 'tat' [...]

A week in the life… of Altrincham PR agency, jwc – by John and Sam (August 11)

By | August 14th, 2017|Categories: Uncategorized|

Sam says: In the week that saw Channel 4 unveil its ad first for The Great British Bake Off – and if you didn’t see the rather [...]

A week in the life… of Altrincham PR agency, jwc – by John and Sam (August 4)

By | August 7th, 2017|Categories: Uncategorized|

Sam Says… I’ve got one thing on my mind. Christmas. August means Christmas is well on its way, so this week I’ve been writing a list. A [...]

jwc Weekly round-up (28-07)

By | July 28th, 2017|Categories: PR, Weekly round-up|

Sam says: A chocca week at jwc HQ and we are loving it. We’ve had a client appearing on Radio Five Live to discuss the benefits of [...]

A week in the life… of Altrincham PR agency, jwc – by John and Sam (July 20)

By | July 20th, 2017|Categories: Weekly round-up|

Sam says: Summer has officially arrived at jwc HQ – which basically means I have gone the whole week without switching the heating on. Ironic really as [...]

A week in the life… of Altrincham PR agency, jwc – by John and Sam (July 14)

By | July 14th, 2017|Categories: Blog, PR, Product PR, Weekly round-up|

Sam says: Things I’ve learnt this week: Slimming World Potato Salad is awful. Truly awful. Parallel parking is not my forte. And 13.1 miles is a really [...]

It’s Beginning to Look a Lot Like Christmas…

By | July 11th, 2017|Categories: PR, Product PR, Uncategorized|

To quote Walsall’s favourite son, Noddy Holder: “It’s Christmas!” Well it is if, like us, you’re an Interiors PR Agency. Right now, PR agencies across [...]

A week in the life… of Altrincham PR agency, jwc – by John and Sam (July 7)

By | July 7th, 2017|Categories: Blog, News, Weekly round-up|

Annoying people being jolly Sam says: It’s beginning to look a lot like Christmas… Well, not in real life but the PR world it certainly [...]

A week in the life… of Altrincham PR agency, jwc – by John and Sam (June 30)

By | June 30th, 2017|Categories: Blog, News, Weekly round-up|

Freezing young woman near a heater Sam says: Every week at jwc HQ starts off with the same internal battle, heating on or off? Our office close [...]

jwc pr branches out to work with I Want Plants

By | June 27th, 2017|Categories: Design, Interiors PR, News, PR, Uncategorized|

We are incredibly pleased to be working with a local company we have admired for a long time - horticulture design specialists I Want Plants. I Want [...]

30 Seconds with… Annabel Stevens of love it!

By | June 13th, 2017|Categories: 30 Seconds With, Lifestyle PR, PR, Product PR|

Annabel Stevens, Lifestyle editor of love it! Annabel Stevens has turned a childhood love of all things fashion and beauty into a career, as Lifestyle [...]

Make A Design Splash!

By | June 8th, 2017|Categories: Blog, Interiors PR, PR, Uncategorized|

PR Furniture company look at the hottest bathroom trends right now. No matter how small the smallest room in your house might be, ensuring it makes a [...]

Homecoming to New York!

By | April 15th, 2017|Categories: Uncategorized|

PR For Interior Designers jwc look at New York for design inspiration! He's arguably Marvel's biggest star and he's set to return to our screen in yet [...]

Window Dressing!

By | April 4th, 2017|Categories: Uncategorized|

Interiors PR jwc do a spot of window dressing.   Window shopping is not the mindless activity that many people assume. Indeed deciding on curtains, roller blinds [...]

True Colours!

By | January 19th, 2017|Categories: Interiors PR|

Have you ever checked in to a day spa and felt instantly relaxed, despite not even having so much as glanced at a treatment menu. Is it [...]

Interiors Trends for 2017

By | January 16th, 2017|Categories: Design, Interiors PR, PR, Product PR|

2017 – The emerging interior trends you need to know about As we usher in a new year, the interiors PR team at jwc, are looking  forward [...]

50 Shades Darker – steal the look!

By | January 11th, 2017|Categories: Blog, Interiors PR, Uncategorized|

As cinemas across the country gear up for the eagerly anticipated Fifty Shades Darker, interiors PR Agency jwc is also looking forward to its release, but not [...]

What does PR do?

By | December 22nd, 2016|Categories: Advertising, Blog, PR|

PR and the Sales Funnel - What does PR do? For many business owners, public relations remains mysterious. Something perhaps only for large multi-national corporations, or companies [...]

Find the gold in Autumn…

By | October 13th, 2016|Categories: Interiors PR|

Get to grip with autumn interiors. The turn of the season induces a human nesting instinct. We exhibit an  imprinted desire to hygge - to warm up [...]

Who lives in a house like this…the Cheshire Housewives of course!

By | September 1st, 2016|Categories: Blog, Interiors PR, Lifestyle PR, PR|

Cheshire Housewives Hurrah, Hurrah, the new season of Cheshire Housewives is set to be on our screens within just a few weeks, bringing glamour back [...]

Get your style swag firmly on the wall!

By | August 25th, 2016|Categories: Blog, Interiors PR, Lifestyle PR, PR|

As a company offering PR for Interior Designers, we keen an eye on wallpaper trends. Dedicated follower of fashion? Wall art imitates fashion. The cues are on the [...]

Your mirror goals should reflect what you desire…. says the north’s leading interiors PR agency

By | August 11th, 2016|Categories: Interiors PR, Lifestyle PR, PR, Uncategorized|

If your bathroom falls short on creativity, perhaps a style-edit is required. Even the most modest homes are seeking game-changing bathrooms, aspiring to create a spa sanctuary [...]

Big Brother, We Are Watching You…!

By | August 4th, 2016|Categories: Interiors PR, Lifestyle PR, PR, Uncategorized|

As an interiors PR company, we were asked for our verdict on the Celebrity Big Brother House Interior. If you bothered to blink during July, you probably [...]

Get the look – Geordie Shore Greek villa

By | October 28th, 2015|Categories: Blog, case studies, Interiors PR, Product PR|

  When it comes to guilty pleasures, there’s no denying that Geordie Shore stands highly upon the pedestal. Although, we find some of the cast member’s lifestyle [...]

Get the look – James Bond

By | October 26th, 2015|Categories: Blog, Interiors PR, Lifestyle PR, Product PR, Social Media|

Everybody loves a bit of Bond and with the highly anticipated Spectre, hitting the cinemas today, we’re once again lusting over the 00 lifestyle. One of the [...]

Ant Man – a Super Look?

By | September 3rd, 2015|Categories: Blog, case studies, Interiors PR, PR|

Have you seen Ant Man yet? Why not! He might not be the most mainstream superhero, but he's bang on trend when it comes to colours for 2015. And we’re [...]

Get The Look – Episodes, Matt Le Blanc’s Malibu Pad

By | July 10th, 2015|Categories: Blog, Interiors PR, Lifestyle PR, PR|

Get the Matt Le Blanc Look By Stefanie Patrick Episodes is our favourite sitcom of the moment and we’re sorry to see series four coming to an [...]

Minion Bound!

By | June 26th, 2015|Categories: Blog, Interiors PR, Lifestyle PR, PR, Product PR|

Minion Bound #1 - get the look This rambunctious bunch of simple-minded homunculi are taking over the world, and what’s not to love? Known for their bumbling nature [...]

CartoonBound… Marge Simpson – get the look

By | June 17th, 2015|Categories: Advertising, Interiors PR, Lifestyle PR, PR|

Cartoon Bound #1 Marge Simpson - get the look She's as iconic as Marilyn and as formidable as Thatcher. We give you Marge Simpson. The Springfield mom [...]

Genius or Rubbish? The £5 Entrepreneurs

By | June 16th, 2015|Categories: Advertising, Blog, Terrible things, Uncategorized|

Genius or rubbish??? You decide. It's not like we're not busy. We are. We're really busy. But in the course of our busyness (and business) we have [...]

Luxury Interiors Brand ‘Touched’ sign jwc

By | January 29th, 2015|Categories: Blog, Interiors PR, Lifestyle PR, PR|

JWC add a touch of luxury to their ever-growing client roster Manchester PR agency jwc is to undertake a comprehensive media campaign for luxury furniture retailer Touched [...]

Credit Improver Brief jwc – release

By | January 9th, 2015|Categories: Blog, consumer finance, PR|

jwc kickstarts 2015 with new client win The new year has got off to a great start at award-winning consumer PR agency jwc with the addition of [...]

Choosing a PR Agency

By | December 19th, 2014|Categories: Blog, PR, Uncategorized|Tags: , |

Most entrepreneurs, malady authors, treat artists and businesses whether they are small or large need the services of a PR agency whether it is for a one [...]

Interiors PR top five sites

By | November 11th, 2014|Categories: Blog, Interiors PR, PR, Social Media|Tags: , |

5 Great Sites for Interiors PR Interiors PR is different from traditional media relations. It requires not only a highly specialised knowledge of the outlets and platforms available to brands, but perhaps [...]

Line-up revealed for Happy Mondays Black Tie fundraiser show

By | October 1st, 2014|Categories: Blog|

We are very privileged to be working with the Happy Mondays to promote their up-coming fund-raiser for Paul’s son Chico. Please see the press release below and [...]

Launch of D3als.co.uk

By | August 11th, 2014|Categories: Advertising, Blog, case studies, PR|

D3als.co.uk is a service which delivers subscribers a daily list of the best deals the internet has to offer. It collates all the discounts on offer from [...]

Ecos Paints Case Study

By | August 5th, 2014|Categories: Advertising, Blog, case studies, PR|

The Job: Position Ecos Paints as a Lifestyle Brand Background: Ecos Organic Paints create some of the world’s most amazing paint – their Air Purifying Paint  filters toxins [...]

New infographic!

By | July 29th, 2014|Categories: Blog, PR, Social Media, Uncategorized|

Here's an infographic we've created for The Pet Show press kit. Feel free to share or let us know what you think  

Case Study – Feetz

By | July 11th, 2014|Categories: case studies, PR|

    The Job: Low-budget launch to media Summary: Feetz pocket wellies were devised by Manchester-based husband and wife team Mark and Diana Cooke. With limited resources [...]

Questions to ask a PR agency – Choosing a PR agency Part 2

By | May 13th, 2014|Categories: Blog, PR, Uncategorized|

Questions to ask a PR agency: Choosing the wrong PR agency could be very costly, not only for your cashflow but for your reputation. It depresses us [...]

B2B Social Media

By | April 16th, 2014|Categories: Blog, Social Media, Uncategorized|Tags: , |

B2B Marketing magazine have just released an infographic which looks at the role Social Media currently plays in B2B brand marketing. There are no real surprises, with [...]

Choosing a PR Agency

By | April 11th, 2014|Categories: Blog, PR|

Most entrepreneurs, authors, artists and businesses will need to go through the process of choosing a PR agency at some point. Whether it is for a one [...]

Job – Account Exec

By | April 7th, 2014|Categories: Blog, Uncategorized|

Job Spec:   We are a small and growing PR agency based in Old Trafford. We pride ourselves on inspirational ideas and delivering great results. Last year [...]

Terrible things #1

By | February 14th, 2014|Categories: Advertising, Blog, PR, Terrible things|

  Strap yourselves in this is going to be Epic!   Some things, like rudeness, are bad. Other things - like, say, being forced to [...]

What is PR?

By | January 28th, 2014|Categories: Blog, PR, Press Release Examples, Social Media|

What is PR? A man yesterday. So, and er… what do you do… exactly? It’s the question I get asked more than any other when [...]

Award Winning Pr Agency

By | September 18th, 2013|Categories: Blog, PR, Uncategorized|

jwc and other Manchester Media celebrate their wins   We won - we are now an award winning PR agency!!!   It really did come [...]

PR for Online Retailers And Service Providers

By | July 17th, 2013|Categories: Blog, PR|

PR is SEO but a thousand times more powerful We've spent a lot of time recently providing PR support for online retailers and service providers. [...]

Shortlisted For Award!!

By | July 12th, 2013|Categories: Blog, Uncategorized|

  Yes, we are unspeakably proud to have been shortlisted for our first ever award. Will write more when we have chance but for the moment we [...]

WANTED PR Account Exec £16k – £18k

By | June 17th, 2013|Categories: Jobs, PR|

jwc are looking for an account exec to help with our increasing workload.   Do you want to work with luxury brands, mind celebrities and great lifestyle [...]

Trainee PR Account Exec

By | June 12th, 2013|Categories: Jobs, PR|

jwc are growing.    The word of our successes are spreading and new clients are coming on board so we need a trainee PR account exec.   [...]

Entertainment PR Client…. Welcome Scream Management

By | May 23rd, 2013|Categories: Blog, PR, Uncategorized|

    jwc are proud to announce Scream Management as a new client. Our first entertainment PR client.   Based out of the same office block as [...]

Online PR – Why You’d Be Silly Not To.

By | March 25th, 2013|Categories: Blog, PR, Press Release Examples, Social Media, Uncategorized|

Online PR isn't about this. Are you one of those folks  who doesn't think online PR and online media is as valuable as traditional media [...]

Think ‘Pictures’

By | March 14th, 2013|Categories: Blog, PR, Press Release Examples|

  If there’s one golden rule for success in the press it is this: Always think in pictures.     It was the best bit of advice [...]

A Hugely Successful Press Release – Which Never Went to The Press

By | March 1st, 2013|Categories: Blog, PR, Press Release Examples|

Why A Press Release Shouldn’t Be Sent To The Media   A press release, is a press release is a press release.  Because we didn't send [...]

North West Newspapers and Magazines

By | February 15th, 2013|Categories: Blog, PR, Social Media, Uncategorized|

Just for reference, here is a list of current consumer North West newspapers and magazines as well as radio and online outlets.   Please let me know [...]

Public Relations Plans – why they are essential and pointless

By | February 13th, 2013|Categories: Blog, PR, Social Media, Uncategorized|

Imagine playing chess from a plan   A public relations plan is an odd thing. There’s a saying in the Military: "no plan survives contact [...]

How Twitter Dies – a Harry Potter Story

By | February 4th, 2013|Categories: Blog, Social Media|

How twitter dies... a Harry Potter Story   Indulge me for a moment. Imagine you are Argus Filch, the ever-aggrieved grey-stubbled caretaker of Hogwarts. a man whose [...]

What Makes A Great Press Release?

By | January 28th, 2013|Categories: Blog, PR, Press Release Examples, Social Media|

What Makes a Great Press Release - by John Warburton   Discovering What Makes a Great Press Release Can Be Frustrating If you are looking [...]

Press Release Examples – d3als.co.uk initial release.

By | January 28th, 2013|Categories: Blog, PR, Press Release Examples, Social Media|

Press Release Examples 1 - d3als.co.uk initial release. Below is one of three press release examples for d3als.co.uk We have three press release examples for [...]

Influencing the influencers

By | January 21st, 2013|Categories: Blog, PR, Social Media, Uncategorized|

Influencing the Influencers - How did we get Gary Barlow to tweet about a client?   A single tweet from Gary Barlow sent thousands of people [...]

Top 12 Tesco Horse Meat Jokes

By | January 17th, 2013|Categories: Uncategorized|

Horse meat jokes and why Tesco should take note .......... Top Twelve Tesco Horse Meat Jokes – About the "Burgergate" Affair Rather than react with [...]

Horse Meat in Beef Burgers

By | January 16th, 2013|Categories: Blog, PR|

PR NIGHTMARE – There’s a Horse In My Burger Horse meat in beef burgers ... to be honest I've seen budget burgers being made and it’s not a pleasant [...]

Social Media Monitoring – How To Use Twitter Without Tweeting

By | January 16th, 2013|Categories: Blog, PR, Social Media|

Social Media Monitoring Is like eavesdropping on peoples' conversations. It can bring business benefits and outline problems. Social Media Monitoring or How To Get The [...]

What is Owned Media?

By | December 31st, 2012|Categories: Advertising, Blog, PR, Social Media|

What is Owned Media?   What is Owned Media? Owned Media refers to the audience-facing channels over which you have full editorial control. It's different from Earned [...]

Media City Public Relations

By | December 21st, 2012|Categories: Blog, Social Media|Tags: , , , , , , , , |

Welcome to the new look website of jwcpr. We are looking forward to blogging about PR, traditional and social media. However that's all going to have to [...]